Look, I get that companies figure viral is where it is at for getting a buzz going.But when it is obvious? When it isn't particularly well done?
Not so effective.
Anyway, here's the link to Radical's attempt to get some buzz going for a game. Apparently an iPhone game.
Radical is a fine company. I enjoy a lot of their product. But a fake "intern" sharing secret info using a link meant to mimic the "you send it" file-sharing sites? Not really going to fool many folks. Might as well just pass the info directly to the places you want covering it, without the charade.
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