Thursday, January 14, 2010

I Hate Press Releases

I sometimes share press releases here when there's something that interests me. It is a very small percentage of those releases that I share in a positive light. Most times, if I do anything with them, it is to quote a bit that just demonstrates how annoying the information contained within is.

This is one of those cases.

Wizard sent out a press release touting their continued partnership with Diamond. The partnership? Diamond distributing their stuff, like they do for so many other publishers. You know...nothing worth touting in a press release, really.

But contained in the release is this little gem:

Wizard’s Philadelphia Comic Con is scheduled for June 11-13, 2010 at the Pennsylvania Convention Center. Retailers will join with tens of thousands of fans to converge at Philadelphia Comic Con 2010 to celebrate what’s great in pop culture: Movies, Comics, Toys, Video Gaming, Games, TV, Anime, Manga, Horror, Wrestling, MMA, Original Art, Collectibles, and more!

Look, I get that casting a wider net for customers is smart. But when you're calling your event a "comic con" and can't even be bothered to pay continued lip service to that idea by saying "to celebrate what's great in comics" and give comics the top billing in all the crap you rattle off as being covered at the event, it is time to stop calling it a comic con.

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