Friday, January 16, 2009

Ultimate Comics Walk-Up Sales For Jan 7th, 2009

From Lee Newman of Ultimate Comics, the list of top-selling books at one of their locations in North Carolina for what was released on 1/7/09. Pull lists are not included, as this is meant to capture what is being bought off the shelf.

Top Ten for the Week of 1-7-09

1. Secret Invasion: War of Kings
2. Punisher #1
3. Buffy the Vampire Slayer Season Eight #21
4. Secret Six #5
5. Marvel Zombies 3 #4
6. Amazing Spider-Man: Fear Itself
7. Super Hero Squad One- Shot
8. Archibald Chases the Dragon
9. No Hero #3
10. Trinity #32

Commentary -

First an apology. The holidays were rough for me this year. Between business at the shop, a finacially poor year personally, and a couple of new responisbilities online, I got behind in almost every aspect of my life.

Next, a note as to why there will probably be a shift of focus in this list going forward. The great esperiment, the Northgate Mall location of Ultimate Comics closed this past week. This was due to many factors, almost none of them having to do with the economy. Sales for the stores in general either held steady or were up for last year. This year has seen increases across the board, thus far (only two weeks in, but you know). Anyhow, the closing of that store had more to do with the stability of that particular mall and the inability to adjust our hours to the demands of business. We were spending way too much money on labor to justify staying there. The hours of operation there caused us to double our staffing when it opened and the cost was never offset by the sales of that location. Instead it ate away at the profit margins of our other stores.

All that is to say that the customer of that base was consolidated (with a few exceptions) to the Ninth Street location where the shelf sales generate this list. It was good to see a couple smaller books get some love on the list, but it is much more a Marvel and DC show than I remember it being (or maybe I am remembering with rose colored glasses, who knows?).

1. Honestly, I expect this thing to drawf sales of the Annihilation books, between a strong word of mouth for the individual titles going in and the inclusion of the cosmic X-People and the Inhumans while spinning it out of Secret Invasion, I think this one is a winner. The banner saw bumps in Guardians, Nova, and Kingbreaker opened stronger than Emperor Vulcan.

2. My new found love for the character, the Dark Reign Banner and a solid actioner with some good word of mouth created success here. Will it hold out?

4. The little book that could, this book sees incremental growth with each issue for us. That is a great thing, in the era of attrition, I am happy when a book holds steady. To sell more with each issue is great.

6. If Man-Thing is such a selling point, why won't anyone buy the statue in my display case?

7. Kids love comics. They really do. I love selling books to them too. I wish every shop would embrace the kid's titles.

8. Archibald rules. If you are not reading this great book by Grant Bond, than you are missing out. Seriously, everyone who picks up this book loves it.

I'm still not recovered from the holidays and job search stuff, myself, so you can all have at this. ;)

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